Why Employee Experience is the New Employee Engagement

Why Employee Experience is the New Employee Engagement I love a bold statement. “Employee engagement is dead” is up there. But why would a man who spent most of his career preaching employee engagement say that it’s dead? We speak to  Cliff Ettridge  of The Team to learn why makes such a claim. Have a listen to the interview below, keep reading for a summary and be sure to subscribe to the  Employer Branding Podcast. In this episode youll learn: Who Cliff is, and how he drives employee engagement (or was it employee experience) at The Team Why employee engagement is dead, and how the Internet has played a major role in this How Cliff tracks experience in real-time and why companies no longer opt to do employee surveys The definition of employer brand, why it needs to be lived by your employees not just your HR team Why you need to involve all departments when developing your employer brand The lack of spend and budget for internal communications nowadays The lack of diversity in employee communications and why we need to create an inclusive culture Cliffs number one tip for employer brand managers How technology will play a huge part in the future of employee engagement. Connect with Cliff on Twitter at  @cliffettridge  and subscribe to the podcast on  iTunes.

Tuesday Motivation Be The Change You Wish To See

Tuesday Motivation Be The Change You Wish To See I am so excited to share with you a birthday present I received from our marketing assistant here at Classy Career Girl.  I dont think I have formally introduced you all yet to our fabulous marketing assistant, Lor.  She basically just rocks!! Meet Lor My birthday gift from her is this video!  It is a collection of photos and quotes and was a wonderful birthday present! Thanks Lor! And thanks to you for all the happy birthday wishes last week on this post.  I had a great time unplugging in Palm Springs and taking a break but now I am ready to get back into the groove.  I woke up with this thought today You have a choice to make today great.  If you are dreading the week ahead than I hope  this helps give you a little motivation that you dont have to be miserable, instead make the choice to have a fabulous day instead! Here are your career links to start your week off right! Recruiting, Reinvented: How Companies are Using Social Media in the Hiring Process by Career Woman Inc. Should Women Act Like Men to Get Ahead? by Tech Republic Why Are Young Women More Career Driven Than Young Men by Forbes How to Dress for the Job You Want by Marie Claire Do Career Women Bring More Value to the Economy? by Biz Chick Blogs The most valuable thing you can make is a mistake â€" you can’t learn anything from being perfect. â€"  Adam Osborne

Why Traditional Recruiting Methods Fail - Personal Branding Blog - Stand Out In Your Career

Why Traditional Recruiting Methods Fail - Personal Branding Blog - Stand Out In Your Career The amount of time, effort and frustration companies go through to find reliable, intelligent recruiting assistance is astronomical. Over the years, the majority of hiring companies bounce from one recruitment company to another, unable to gauge the real reason behind their inability to find effective staffing assistance. Naturally, they wonder what the driver behind their inability to form a cohesive relationship with a reliable sales staffing firm stems from. Some firms begin to ponder if every recruiter is incompetent (negative feelings do little to help the situation). Others over analyze their hiring message, hiring choices or ability to manage the employees once on-boarded as the main reasoning behind their inability to succeed with outsourced recruitment efforts. The candid answer is that the approach of the overwhelming majority of recruiting companies is flawed, illogical and inefficient. Rarely is it the fault of the hiring organization. Regardless, the inadequacy of recruiting firm performance forces companies to rethink their hiring strategies, budgets and competitiveness in the open job market. Frequently, the basis on which they choose the recruiting firm they work with is only thing that requires change. The Overarching Problem The overarching problem is that companies can’t recruit the employees who will make a difference because their recruiters never present them. Hiring companies spend countless amounts of time listening to the reach, network capabilities and methods of finding applicants. We live in the digital age. Finding candidates should be no feat in and of itself. When the clients do interview the candidates, these individuals are difficult to recruit because they have been mismanaged by the headhunter. This mismanagement occurs in several forms: Over-promising salaries and inflating expectations to get the job seekers in the door. When the interviewee is told something different by the hiring manager, they are often turned off to the position. Interviewing is the easy part. Most recruiters can’t properly sell the job. In any form of human resources, if you don’t get an applicant excited about a position, the client begins at a disadvantage. When this happens, the hiring company spends too much time trying to sell the candidate rather than being able to determine their aptitude for the job. The most pertinent question is not how many applicants do you have. Rather, it’s what the recruiter is going to say about a hiring firm that will determine the success of the project. On a multitude of levels, it’s more advantageous for a firm to ask a headhunter how they will represent their particular company. The Process The overwhelming majority of staffing companies will present very similar processes. To sell clients, they spend significant amounts of time formulating an organized, set process that appears highly organized, effective and destined for success. It rarely is. When you think of the recruiting process as a football play, the reason these processes don’t work often comes to light. When drafted, football plays often seem flawless. However, most don’t count for variables in the defense. The best leaders on a football field can call variables quickly and accurately when necessary according to the opposite side. Similarly, effective recruiters can work around hiring variables that come into play during the search process. Most unfortunately end up folding due to small variables or huddles that arise. Just like in football, it’s the players ability to decipher and adapt to changing environments that will determine whether or not they win the game. A set universal process fails to take into account the fact that every recruiting project, company, budget, hiring need and recruiting preference is different. It’s not the game plan; rather it’s the players playing the game that makes a difference. In the End There are only a few questions that need to be asked to determine the aptitude of a recruiter. The most important questions are who are the individuals representing the company, what are their backgrounds and achievements and how would they pitch the client organization.

Facebook And Brands From The BRANDidos - Personal Branding Blog - Stand Out In Your Career

Facebook And Brands From The BRANDidos - Personal Branding Blog - Stand Out In Your Career Facebook remains the giant among all the social networking sites. Whether you’re an employee, an executive, or a small business owner, it’s practically essential that you establish your presence on Facebook or you’ll be missing out on one of the best ways to promote your brand and engage with your audience. Changes are inevitable though, which is why Facebook continues to roll out changes to its site that some people embrace while others resent. As a manager of your personal or small business brand, you may not be happy with these changes, but it is important that you understand them and how best to use them in your branding campaign. Give us the best practices with Facebook’s new format and your concerns These were the questions recently posted during #brandchat, a weekly conversation on Twitter all about every aspect of a brand and brand development. Some of the concerns: • Conversations are harder to find making it easy for you to miss someone’s comment or post on your wall • It takes more clicking to get around the new Timeline making it somewhat cumbersome Some of the best practices: Activate the subscribe button in your Facebook timeline so that people can subscribe to your status posts and updates without you being required to add them as a friend. You also need to evaluate how you’re telling your brand story in the new Facebook timeline. Choose dates and important milestone, and tell your story in a way that engages and interests your target client. The real time-tracker also helps you see recent posts, updates, and interactions by your friends. This is a great way to see what your audience is currently talking about. This helps you engage and interact with them better â€" you can even click on the update and reply directly there. Even if you represent a large business brand, people enjoy interacting with something with a face, not a business. Your personality shines through in your posts and updates, and this enables you to engage with the audience personally and professionally. Facebook and your Facebook business page As a small business owner, being on Facebook can help you really connect and engage with your customers. Here’s where you can talk and interact with them, update them on your promotions and sales, and even give them customer support. The more personal your interaction with your audience, the better for your small business brand. Similar to personal pages, Facebook has recently converted brand pages as well to the Facebook timeline.  Here are some best practices: • Turn on the ability for people to message you. For the first time, “pages” can speak as the business or page they represent. In the past, in order to message a person privately, a person representing a business or their business would have to reveal who they personally are and take a chance messaging someone in hopes they wouldn’t report them for ‘spam’ since they don’t really know who they are. • Customize your app icons at the top of the page (under the timeline cover photo) to brand yourself visually. • Really strengthen you About section to tell your story, your mission and share your other sites (i.e. your blog, twitter link, LinkedIn profile, etc.) Embrace the changes and share your best practices here, too! Author: Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of  buzz2bucks.com  â€"  a word of mouth marketing firm.   She helps create connection, credibility, community and cha-ching through mobile marketing and social commerce around your brand. She is co-founder of  #brandchat   a weekly Twitter chat focused on every aspect of branding.

How Can A Video Resume Help You Get A Job CareerMetis.com

How Can A Video Resume Help You Get A Job Source- newswise.comThe job market today is so competitive that job seekers want to utilize every method and tool available to them to be noticed. Some applicants resort to getting creative with their resume formatting or use other ways of standing out from the competition.A growing trend in the job seeking industry is a video resume, but there are some things you should know before deciding whether it’s a good choice for your situation.It’s worth noting that while the video resume trend has been gaining traction in the past few years, it’s by no means a brand new invention. Video resumes have been around since at least 2006 when a hopeful applicant uploaded a YouTube video with his version of a video resume.evalHowever, at that time his efforts didn’t bring the desired results â€" all it did was serve as an example of how not to create a video resume. A lot of time has passed since then, and the attitude towards video resumes in the professional world has shifted as well.Ear lier this year the career publisher Vault Inc. unveiled their annual employer survey, which revealed the changing attitude towards video resumes.Even though only 17% of employers have received and reviewed a video resume, 89% of the respondents said they were open to being sent a video resume. Employers view a video resume as a way to quickly assess the applicant’s demeanor and the way they present themselves as a professional.While not all employers and HR managers are on board with the growing video resume trend, one thing is clear: this trend is here to stay, and you might as well use it to your advantage.Should You Send A Video Resume?Attaching a link to a video resume to your job application has at least one major advantage and one equally major downside.The most significant advantage of creating and sending out a video resume is that it’s the easiest way to get the employer to see and evaluate your personality. If you’re applying for a job that has a lot to do with the w ay you present yourself, a brief video resume may be the most efficient way to get your message across even before you can be physically present at a job interview.On the other hand, video resumes have one big downside: they require the employer to spend several minutes on reviewing a single candidate.evalAt the time when each resume is scanned for just a couple of seconds, suggesting the HR manager dedicate 20 times more time to viewing a video resume may seem presumptuous. Plus, many employers, particularly in the US, are wary of video resume for the same reason they are wary of asking the applicants to include photos in their resume â€" out of the fear of breaking anti-discrimination laws.However, if you’re entirely sure your chances of getting hired will significantly benefit from sending a video resume, you should do it â€" and here is how to do it the right way.How To Create A Winning Video ResumeMaking a video resume that will improve your prospects of landing a job isn’t something you can do on a whim â€" it takes a lot of planning to create a positive presentation of you as a candidate in a video format. Here are some tips on making a successful video resume.1. Keep it briefevalThe purpose of a video resume is to do something a regular resume cannot â€" showcase your professional demeanor and presentation skills. However, it doesn’t need to be long to make the right impression on the HR manager.evalYou may be tempted to record a 5-minute video listing your skills, work experience, and qualifications, but if you put yourself in the position of the employer, you will realize that even if they are incredibly interested in what you have to say, they just don’t have the time to watch your creation in full.According to the experiences of HR managers, the longest acceptable video resume should be shorter than 90 seconds. 60 seconds is the ideal length for a video resume: it will allow you to say everything you want to say without forcing the employer to turn your video off halfway through because they can’t afford to spend several minutes watching it.2. Prepare a scriptThere are very few people who can deliver a convincing 90-second presentation about any topic with no preparation at all, let alone the most important question â€" why they are the best candidate for the job.Preparing a script before recording the video will not only give you a better idea of what to talk about, but it will also increase your confidence: most of us perform significantly better when we know everything is going according to the script.Unless you are applying for a particular position or your job is linked to entertainment, the content of your video resume shouldn’t be too different from the content of your regular resume.The role of the video resume is to highlight your best qualities as an employee, which you have enumerated in the resume, instead of introducing your personality from a whole other perspective.When you have prepared a script fo r your video resume, the best next thing to do is to ask someone to review it. The person reviewing your script should not only look for possible grammar and language mistakes but also assess it from a professional point of view. Then do your check of the script, preferably a day after you’ve finished working on the text.The biggest question you need to answer is this: “Will this video resume increase my chances of getting hired, or is it going to turn out to be the thing that stands between me and my dream job?”.If the script is not good enough, work on until you think it’s flawless or until you decide that you don’t need a video resume after all.3. Invest in the productionevalThere is nothing more hurtful for the success of your video resume endeavor than an excellent script mixed with awful production quality. It’s 2018, and people expect to see high-quality video content all the time. Opening a link to a video resume only to see a poorly-lit scene with barely intelli gible sound will negatively contribute to the fulfillment of your employment goals.The good news is that you don’t need a professional camera to record an adequate video. They key here is to ensure that the lighting situation looks good on camera. When there is enough light in the shot, even an iPhone camera will do the trick of recording a nice-looking video. That is why you need to make sure there is plenty of natural or artificial light in the room where you’re recording your video resume.Another thing that can make or break your whole video resume recording experience is the sound. This is where even the most advanced smartphone camera won’t help â€" without a microphone the sound in your video won’t give off a professional vibe. You don’t need an expensive microphone to record decent audio for your video resume â€" thanks to the growing industry of video bloggers, there is plenty of affordable sound equipment to choose from.In case you decide to take an even more prof essional approach to creating your video resume by shooting several takes, you’ll also need to do an adequate editing job. This will likely require learning to work in some advanced video editing software, which is another skill you can add to your resume once you are done and as long as it’s relevant to your career aspirations.What To Avoid In Your Video ResumeThere is no universal recipe for success when it comes to creating and sending out a video resume, but there are some things you can try and avoid if you want to maximize your chances of landing that position:evalOdd body language, which includes body movements and lack of eye contact with the camera. If you can’t control your behavior when you’re the only one in the room, it sends a bad signal to the employer regarding a potential job interview.With only 60 to 90 seconds to impress the viewer, it’s important not to let anything pull the focus from you as a candidate. When you’re recording the video resume, make s ure there are no family members, children, or pets in the background.The wrong background can be a significant The background of your video resume has more significance that you could imagine: it’s best to shoot the video against a blank, neutrally-colored wall or in a location that resembles a workplace.The location for your video resume must be neat. Remove any items that do not contribute to the purpose of your video, as well as anything that may be considered garbage.A shaky image can undermine all your efforts â€" don’t count on your hands being able to hold the camera for 90 seconds straight without the slightest movement. Invest in a camera tripod or other accessory for steady video shooting.CONCLUSIONevalWhile the heyday of sending out video resumes may be a couple of years off from now, it’s already clear that a video resume is something you should at least try. Right now it’s your chance to stand out from the crowd, and with stiff competition in the job market we†™re witnessing today, it’s a chance worth taking.

Procrastination - The Chief Happiness Officer Blog

Procrastination - The Chief Happiness Officer Blog Sometimes you really should do X but you dont. Heres some excellent advice from AmbivaBlog for all of us procrastinators: According to archetypal psychologist James Hillman, who at some point dissolved my own suicidal feelings of frustration and failure into laughter, procrastination is a disease only from the point of view of the heroic ego, which believes it can and should control everything first discipline the self, then save the world. (Enormous inner strength and will! The fight of your life, for the rest of your life!) Procrastination is one of the signs of the soul at work, undermining and sabotaging the grandiose aspirations of the hero-ego, perhaps so that something real can happen, or not happen, as it, not I, wish. In Hillmans work procrastination means uncountably many things to the soul. Its an intrinsic part of the work process, resisting the pen the way the knots in wood resist and redirect the chisel; its like the dance of avoidance all animals do on the way to their most primal gratifications, building up the intensity of mating or fighting by postponing it. Its much like the way we t urn red-faced and flee from the very person weve fantasized confessing our love to, or the way we eagerly look forward to going home and then sink into a ghastly regressive lethargy, binge-eating on our parents couch, because what the soul wants is something less literal than we think we want. And one of the things it wants, and loves, is its problems, which Hillman says are like heraldic emblems. Read the entire excellent post here. I often berate myself for not just getting the stuff done I need to do but I also find that I can force myself to do it, and it turns out to be difficult, or I can wait until he right moment (whatever that is) and suddenly its so easy, it feels as if the work does itself. On the other hand, sometimes I DO force myself to do it and it also turns out to be easy :o) Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related

Professional Resume Writing For HR Professionals

Professional Resume Writing For HR ProfessionalsThe main thing for your resume writing for HR professionals is to present the essential facts and not to be overdone. Many candidates are taking the bait from many companies offering fantastic compensation packages, but they seem to ignore the fact that the employers need to find out the real information and experience of a candidate in the company. Hiring and getting a job is a matter of vital importance and HR professionals play a major role in such.In any corporate areas it is mandatory to look out for a professional who can help you in this regard and not just focus on their corporate skills. It is important that you are able to showcase all your relevant experiences, skills and qualifications so that you get the job offer. Writing your resume writing for HR professionals is one way to stand out and get an excellent job offer.Finding a professional who can help you in writing your resume writing for HR professionals can be a very ch allenging task especially when you find your network to be no good. Hiring personnel and the right staffing experts can be a hassle too. These people charge extra and their work can be too rigid and they may not have time to spend with you in their job hunt. You will need to find a person or a firm who does not charge anything for his/her services and focus on your resume writing for HR professionals as you do not have the money to spend on the advertising.If you are looking for a professional to help you with your resume writing for HR professionals, it is important that you should understand what he/she is up to and the steps that you need to take to make the most out of your resume writing for HR professionals. You should also ask him/her to help you with the organization of the resume. You may not have time to give each step required to write a resume but a professional will help you in every way possible.All these professionals know the importance of a great resume and it shows in their professional resumes. You can get a sample resume written by these professionals through e-mail or by visiting the website of the company. You can also send your resume to the employer and see if the resume writer you selected can help you in writing a resume that suits your personality and is fit for the position.By writing a resume for the hiring managers you can stand out of the crowd and get your name mentioned in a leading position. Being confident is the key to getting a job in a position where you can work with your hands. A resume can play a very important role in getting a better employment offer and this can help you get the job offer. Writing a resume can also help you to make your chances of securing a good salary too high when compared to those who do not have a good resume writing for HR professionals.There are various tips and tricks involved in resume writing for HR professionals that will help you get your resume written. Do not overlook the importance of providing the important information in your resume and without it you cannot get a proper job. This can be the reason why most companies do not want to hire employees who do not provide information on the job profile. Therefore, in order to land a great job you should submit your resume to the companies and prove that you are a great employee to get the desired job.